How to Validate Your Product Idea – Daryl Gibson– Ep33
Daryl Gibson is a thought leader and consultant in future trends, lean startup/agile methodologies, and building cultures of innovation. He is a serial entrepreneur, having start multiple businesses. His current project is InnovativeX, which is a site that provides the tools and resources to enable anyone to develop an idea from concept to market.
We explore his business with a few examples in the product development space. First, we discuss his idea of a board game that teaches the players the product development process. Then we discuss my product, The Selfie Glove, and what I have done and what I should do to continue market testing.
- No matter how good you think your invention is, you need to go through the validation phase of product testing
- I always assumed you needed to get sales right away to validate a product idea. But Daryl points out that you can give away samples and still test. If you give out samples and people say “hey where can I buy this”, then likely the product will be worth pursuing.
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